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    <title>The Little Sparrow Blog</title>
    <link>https://www.brownsparrow.org</link>
    <description>Managing a brand can be tough, that why the team at Brown Sparrow decided to share our knowledge on all things design, marketing, and business development with our very own blog.</description>
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      <title>Using Google Trends for Social Media Marketing</title>
      <link>https://www.brownsparrow.org/using-google-trends-for-social-media-marketing</link>
      <description>Google Trends was officially launched back in May of 2006, and since then has become one of the world’s most powerful niche and market research tool available free. If done right, you could use Google Trends as a way to plan your social media marketing strategy on Instagram, Facebook, and Twitter.</description>
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  Use Google Trends for your market research to get a competitive edge on your competition, every time!

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      What is Google Trends?
    
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      Google
    
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     Trends was officially launched back in May of 2006, and since then has become one of the world’s most powerful niche and market research tool available free. If done right, you could use Google Trends as a way to plan your social media marketing strategy on Instagram, Facebook, and Twitter.
  
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    The strategy behind using Google Trends is by comparing keyword search volume to identify current trending topics. Once you have that data, you can then tie it with #hastags and marketing messages to target your desired target audience. We’ve put together a video to show you how we do this at our studio.
  
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    In a nutshell, utilizing Google trends will allow you to create an effective marketing campaign. Rather than running social media ads blindly, you’ll be able to incorporate the data from Google Trends and use it as a targeting method, while simultaneously giving your ad a natural engagement to your target audiences.
  
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    If your still not to such how to use Google Trends, Consider using a
    
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      design studio
    
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    that can manage your social media account while incorporating Google Trends.
  
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      <pubDate>Sun, 07 Jul 2019 19:48:21 GMT</pubDate>
      <guid>https://www.brownsparrow.org/using-google-trends-for-social-media-marketing</guid>
      <g-custom:tags type="string">Google,Marketing,Marketing Tips,market research,social media marketing,social media</g-custom:tags>
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      <title>Welcome to our first blog post!</title>
      <link>https://www.brownsparrow.org/post-title</link>
      <description>Welcome to our first blog post. This entry is just an intro about Brown Sparrow, and you can come to expect in the future.</description>
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         Get to know brown sparrow a little more. We're also going away a thanks gift to all readers. Read post for more details.
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          Welcome to our first blog post. This entry is just an intro about us, and you can come to expect in the future.  We're
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           Brown Sparrow
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           ,
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          a Brooklyn based design and marketing studio based out of Brooklyn NY. There are three teams member on the  Brown Sparrow team.
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          Most of the time clients interact with Christopher aka Chris. He's the Creative Director and point person for
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           Brown Sparrow
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          clients (he's excellent at speaking with the clients and can handle the heat lol). Chris is also the founder of
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           Brown Sparrow.
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           Brown Sparrow
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          has been around for about three years; we've worked with clients from a variety of industries. These include cosmetic, medical, non-profits, PR firms, clothing lines, bloggers, and more.  One fantastic about our clients is that many of them live/ work outside of Brooklyn. We have clients, living in Texas, Los Angles, Miami, Boston, Chicago, Philadelphia. Internationally we have clients from Australia, Canada, Part of the Middle East, and occasionally Europe.
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          We love what we do. As a thank you for reading out the first blog,
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          Cheers!
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      <pubDate>Sat, 16 Mar 2019 22:39:20 GMT</pubDate>
      <guid>https://www.brownsparrow.org/post-title</guid>
      <g-custom:tags type="string">thankyou,Brown Sparrow</g-custom:tags>
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